FLOS STORIES: Aim – Endless adjustment options

27 February 2025
FLOS STORIES: Aim – Endless adjustment options
By reducing the lamp to its most basic elements - a cord and a diffuser - the Bouroullec brothers add a poetic dimension to the design. With a distinctive and original shape, they challenge the traditional perception of light as a central, geometric element.

Inspired by organic forms, they create objects that are as simple and natural as those found in nature.

The Aim lamps from the Bouroullec brothers can be used both individually and in larger installations. When several lamps are combined, they create a lively network of wires that twist and grow as if they were branches or climbing plants. The two designers emphasize that nature and its changing forms are their main source of inspiration.

"The basic idea behind this project is to create a lamp that can be infinitely adjusted to meet all lighting needs."

See the entire Aim series here!

Original text by Flos in FLOS STORIES.