In the early 30s, she became one of the first woman to get a degree from Stockholm’s School of Industrial Design—now known as Konstfack. She went on to open her own studio in Stockholm, which served as both a workshop and a shop.
She eventually moved to Los Angeles with her husband, and she quickly established a new studio on Rodeo Drive. Over time, Grossman became part of the US design and cultural elite, alongside Eames Saarinen and George Nelson. Her social circle counted famous faces like Greta Garbo and Frank Sinatra.
Gräshoppa lamps by Greta Grossman
Greta’s light designs were often characterised by organic shapes and an industrial look. Aside from simple appearances and high functionality, her lamps featured expressions brimming with personality. Greta Grossman’s lively Gräshoppa lamp from 1947 is a prime example. The unique design gives the impression that the lamp is poised to jump forward in an attempt to catch its prey. These days, the collection includes the Gräshoppa floor lamp, pendant, and table lamp, which is as popular now as it was back then.
Greta Grossman and Gubi
Her lamps fits perfectly into the range provided by the Danish designer brand Gubi. The sophisticated and modern designs put functionality and aesthetics in focus, and the lamp provides the perfect light for any home, whether it’s above the kitchen or dining table, by the desk, or as a reading light by the couches.
Gubi carries designs that stimulate the senses, not to mention are beautiful and practical. Gubi pursues perfection with a great degree of passion and courage, making them the perfect match for Greta Magnusson Grossman’s lighting solutions.